Look Twice Save a Life

By Laurie Montoya

It is a well-known fact that the public does not watch for motorcycles no matter how many billboards CDOT puts up or lighted signs that are only up a few days in May or in August during Sturgis.  It is a well-known fact that most motorcycle accidents involve a car and/or some sort of distracted driving.  Distracted Driving comes in many forms including texting/driving, use of handheld mobile devices while driving, putting your makeup on while the vehicle is moving, looking in the back seat at your kids, eating while driving to changing the radio station.

Our riding community continues to be the victim of irresponsible drivers who are out driving with no driver’s license and little to no insurance and driver’s leaving accident victims on the ground and leaving the scene.  Driver’s change lanes without looking and run stop signs/lights, hit the biker and keep on going.

BikerDown Foundation received a Proclamation in 2015 from then Governor Hickenlooper proclaiming May17th as Colorado Motorcycle Awareness Day.  This was quite an honor to be recognized by the state of Colorado for the good work that BikerDown has done for the motorcycle community.

On May 15^th, BikerDown will again host the only motorcycle awareness ride on the front range, called the Look Twice Save a Life ride.  We are going to repeat the theme of last year with Can YOU SEE me NOW.  These awareness shirts were a tremendous hit with riders no matter what you rode.

Riders will need to pre-register for the ride to guarantee themselves 1 of our motorcycle awareness t shirts.  T-shirts will be available the day of the event in limited sizes.  Registration is $25.00 per rider.  Each rider who pre-registers will get 1 free month of motorcycle roadside assistance sponsored by Motorcycle Towing Services.

Our ride will start and end this year at Dirty Dogs Roadhouse in Golden with kickstands up at 10-10:30 am.  The Look Twice ride is known for great rides routes and safety is always key for this event.  Dirty Dogs will have some great entertainment for our event, and our sponsors and biker community always donates great raffles and 50/50 drawings prizes.

Our sponsor for the ride is again Rider Justice.  For over 8 years, Scott O’Sullivan from RiderJustice.com has supported this event as well as BikerDown Foundation to ensure that injured motorcycle riders have a resource to go when they go down.

This is BikerDown Colorado’s primary fundraiser that will enable us to continue the mission of helping injured riders until the end of the year!

You can register for our event by clicking here to be guaranteed your own Can YOU SEE me NOW t-shirt.  If you cannot make the event, please register and BikerDown will ship your shirt to you.  100% of your donation goes into the Colorado BikerDown Accident Fund to help injured riders.

Remember to Ride Safe and SAVE THE DATE!